Successful PR is free advertising
The key to successful PR is knowing the right people and sending them something interesting at the right time. Journalists want a compelling story. You need to provide them with one. In return you receive free coverage and free publicity in newspapers, magazines and online. Get it right and the rewards are well worth the effort.
At Marketing Profile Wirral our PR expert is also an award winning journalist with excellent connections throughout the media world.
We will work with you to identify newsworthy stories and write compelling press releases, selling the ideas into carefully targeted publications which are read by your target audience.
In addition, we can monitor the media for you looking for stories linked to your industry or product area. We will then comment on your behalf to position your business as a leading voice in the industry.
There are lots of tactics to use to get free coverage: conduct surveys and publish the results demonstrating a need for your product or service, use quirky viral videos, offer product trials, use product placement on TV. Together we can come up with creative ideas that will work for your company.
To discuss PR opportunities for your business contact us